Singularity Academy with Malaysia

Singularity Academy Fellows Contribute to Malaysia’s Tourism and Investment Expansion Ahead of Visit Malaysia 2026

Zurich, September 2, 2025 — Malaysia has officially launched its Visit Malaysia 2026 (VM2026) campaign in Zurich, outlining an ambitious strategy to attract Swiss and European visitors and promote long-stay investment opportunities through the expanded Malaysia My Second Home (MM2H) program.

The launch, led by Malaysia’s Minister of Tourism, Arts & Culture, YB Dato Sri Tiong King Sing, brought together leaders from Switzerland’s diplomatic, business, and academic communities. The initiative marks Malaysia’s commitment to strengthening ties with Europe by showcasing its culture, culinary heritage, wellness offerings, and lifestyle investment opportunities.

Singularity Academy Fellows in International Dialogue

Singularity Academy was represented by its Fellows in their capacities as SwissCham Asia leaders:

Mr. Tuck Seng Low, Singularity Academy Fellow and Executive Board Director of SwissCham Asia
Dato’ Guna Mahalingam, Singularity Academy Fellow and Chairman of SwissCham Asia’s Malaysia Committee

They were joined by Mr. Patrick Kriesmmer, Vice President of SwissCham Asia, in the high-level discussions with the Malaysian delegation.

Key Highlights of the Zurich Launch

The event featured strategic discussions on:

Strengthening air connectivity, including the potential development of direct Switzerland–Malaysia flights.
Expanding the MM2H program, offering lifestyle and long-stay residence opportunities for Swiss and European citizens.
Promoting Malaysian cuisine, cultural performances, wellness, golf, and yachting experiences in Switzerland.
Enhancing cross-border cooperation in tourism, hospitality, real estate, and lifestyle services.
Exploring the establishment of a Malaysian Tourism Office in Zurich to support long-term market presence.

Minister Tiong emphasized the importance of the Swiss market, noting:
“Switzerland holds strong potential for us, but Malaysia is still a hidden gem to many here. We must work together to raise awareness and build meaningful partnerships.”

Singularity Academy’s Perspective

The participation of Singularity Academy Fellows in this international event reflects the Academy’s mission to develop leaders capable of shaping dialogue and fostering cooperation across Europe and Asia. Their contributions demonstrate how Singularity Academy’s community bridges academic insight with real-world policy, business, and cultural initiatives.

As the Visit Malaysia 2026 campaign progresses, Singularity Academy will continue to encourage its Fellows to play an active role in advancing sustainable, cross-border collaboration that benefits both regions.